The business behind blogging: Bespoke tailor sees sales lift

Here’s a merry statistic behind the buzz of blogs and the business they can potentially generate. According to fellow blogger Red Couch, Tom Mahon’s English Cut blog has created a 300% increase in new business in 10 weeks since posting his first blog entry at the beginning of 2005. The English Cut, if I’m not …

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Web marketing 101 for bespoke tailors

A few weeks ago I posted some advice to Darren Beaman, an independent tailor on Savile Row, on the StyleForum website. Mr. Beaman was seeking advice and help on improving his website. Here’s my advice in full form: I’ve done some internet/technology consulting and I find a common myth about websites is that you just …

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Savile Row and the winds of change

I came across a blog that mentioned an interesting Evening Standard article on the real estate and business model issues of today’s Savile Row. There’s no direct link to the ES website but the blog has links to the scanned article. Incidentally, the blogger in question is apparently one of Thomas Mahon’s friends/colleagues who convinced …

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Bespoke in Beverly Hills: A visit to Jack Taylor’s

Prior to my visit to his shop today, I only had a handful of references to Jack Taylor’s. Flusser’s entry in Style and the Man describes Taylor’s cut as “British-inspired, with narrow shoulders, shaped torso, slant pockets, and deep vents”. A recent article on Mr. Taylor in the Los Angeles Times Magazine. It was a …

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Disney Hall Concert: Kirov Orchestra

This evening I attended a wonderful concert by the brilliant Kirov Orchestra conducted by Valery Gergiev. The program included Mussorgsky’s Khovanshchina Prelude, the Sibelius Violin Concerto (featuring Leonidas Kavakos) and Borodin’s Symphony No. 2 in B minor. The orchestra displayed spirited, dynamic intonation and pacing and virtuoso playing by the woodwinds and brass (French horn …

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